Strategic Growth for CPG Innovators

Hunt & Gather CPG provides end-to-end support for brands at every stage. We specialize in sales strategy, retail distribution, trade marketing, and data-driven execution that builds momentum both through new distribution (Hunt) and performance optimization (Gather). Whether you're an emerging brand breaking into grocery or an established company ready to scale efficiently, we offer the expertise and hands-on partnership needed to win in today’s competitive retail landscape.

Our approach is lean, strategic, and highly collaborative, designed to meet brands where they are and guide them toward scalable, sustainable growth. From broker and distributor management to trade spend optimization and category insights, Hunt & Gather CPG delivers custom solutions that align with your goals and empower your team to thrive.

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Overhead view of a grocery store aisle with shoppers shopping for produce and other food items.
  • Close-up of a compass pointing towards the word 'STRATEGY' written in green, indicating a focus on strategic direction.

    Sales Strategy & Execution

    Channel and account prioritization

    Quarterly revenue goals and forecasting

    Go-to-market planning for new launches.

  • Two people shaking hands over a desk with a hard hat, laptops, papers, and a pen, in an office setting.

    Account Management

    Sell-in strategy, pitch development, and meeting execution

    Relationship management with key retailers

    Promotional planning and retail follow-through

  • A worker operating a forklift in a large warehouse aisle filled with tall shelves stocked with boxes.

    Broker & Distributor Oversight

    Broker sourcing, onboarding, and accountability

    Communication and coordination with distributor team members

    Pricing management and new item onboarding

  • People discussing financial data with charts, graphs, a calculator, a laptop, and notebooks on a desk.

    Trade Spend & Performance Analysis

    Budget tracking and optimization

    Post-promo performance reviews

    Sales performance reporting and insight

  • Businesspeople working together to assemble a puzzle on a glass table, with some puzzle pieces in their hands and others on the table.

    Founder & Team Integration

    Weekly check-ins with brand leaders

    Cross-functional collaboration with ops, finance, and marketing

    Sales team development planning

A man with short dark hair wearing a gray collared shirt and a maroon zip-up jacket, standing outdoors with a wooden fence and leafless trees in the background.

Key Expertise & Leadership Highlights

Hunt & Gather CPG is led by Nathan Grismala, Founder & Principal Consultant, a growth-focused sales leader with 15+ years of specialized experience driving revenue, distribution, and category expansion within the CPG industry.

The firm's strategic direction and execution capabilities are directly rooted in Nathan’s proven track record of scaling both emerging and established brands across highly competitive channels, including grocery, natural, mass, and club.

This hands-on, executive-level experience ensures Hunt & Gather CPG provides clients with a strategic, results-driven partnership.